Creative Job Market Picks Up - Execs More Optimistic About Hiring Talent

Back in late 2014, The Creative Group found that business executives are much more optimistic about hiring creative talent in the first six months of 2015 than they were in the final six months of 2014.

The Creative Group surveyed US businesses and found some interesting findings. For agencies, firms, and all businesses looking to hire full-time creatives, 56 percent of those plan on maintaining and filling vacated positions so far in the first six months of 2015; 33
percent of respondents mentioned that they actually plan on expanding and adding new creative jobs, only five percent said they would freeze the creative roles.

For the last six months of 2014, 73 percent of respondents said that they were planning on maintaining and filling vacated positions; only 12 percent of companies stated an interest in expanding and adding new jobs. Three percent of companies wanted to reduce their creative positions and one percent had no idea.

57 percent of businesses surveyed said that they did not think it was challenging to find skilled creatives. 33 percent responded by saying it was a little challenging to find skilled creatives, eight percent believed it was very challenging, and one percent were not in the search.

The roles that are in highest demand are web design, social media, content marketing, media services (such as franchise PR), print design, interactive media, creative & direction, and mobile dev.

Are you looking to work in public relations? Then contact All Points PR! We are currently hiring and would love to speak with you.